Bars, pubs and clubs are the first steps in the music industry for independent artists to succeed, and the new partnership between GigPig and GetSociable has made it easier to discover the next major musician.

Walk into any bustling bar, pub or restaurant on a weekend night with live music, and the space will transform with the sound of musicians. 

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And while it may not seem like it now, these musicians are the festival headliners of the future. Every headliner starts somewhere. And for many of the UK’s most iconic artists, that somewhere was a local pub, bar or club.

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These artists started their careers on sticky floors in rooms of few people. But more importantly, those major artists were honing their craft and building a community around their music, right at the start of their careers. 

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Their hard work within these Seed Spaces accelerated their careers to perform to tens of thousands of loyal fans.

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GigPig is playing a key role in connecting artists with hospitality venues across the UK to help them build sustainable careers through live performances.

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But how do you discover the next major musician in your local venue?

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GetSociable and GigPig make it easy.

A smarter way to discover live music

The definitive What’s On app for live music instantly showcases all the events happening in Belfast and Liverpool, with more cities set to come soon.

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GetSociable shows music fans all the venues, organisers, artists and events in one place. With GetSociable, there’s no need to follow hundreds of social media pages hoping to stumble across what you’re looking for, as it gives you personalised recommendations to ensure you’re only seeing what you want to attend. 

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Since integrating their technology with GigPig, GetSociable displays all the gigs booked by the UK’s fastest-growing music marketplace.

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That means even more visibility for venues, even more gigs for artists and even more nights out for music lovers.

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Hospitality venues have found themselves needing more support than ever before, and that support comes in the form of patrons getting down to their local. Following an underwhelming Spring Budget, hospitality venues have had to grapple with rising costs and a cut to business rates relief.

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However, the GetSociable app has made it easier for guests to support their local venues when hosting live music. It serves as an important step in keeping the hospitality industry thriving.

Sustaining the future of hospitality

Hospitality venues are an essential space for the industry where artists take their first steps, test new material, find their audience, and start to believe.

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Gigging within the hospitality sector ensures a sustainable and viable living without the need to take on additional jobs, they can solely focus on their passion… creating magic. 

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GigPig enables them to effortlessly book their live music, streamline their operations and save costs through the platform, ensuring that their venues deliver incredible, memorable atmospheres that guests will talk about long after their night out.

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Live music isn’t just a nice-to-have. It’s a proven business booster. According to the Live Music Index, venues see a 36% uplift in footfall and a 64% increase in spend per visit when live music is on. That can translate to over £100,000 a year in added revenue for the average bar, pub or club.

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For artists, gigging in the hospitality sector offers a sustainable career path. GigPig artists earn an average of £30,816 per year, and 80% say it’s a career worth pursuing.

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This isn’t just a scene. It’s a movement.

Technology Is Powering Culture

Whether it’s GigPig simplifying how venues book live music or GetSociable helping fans discover it, tech is transforming the seed music space. It’s making it easier for artists to get seen, for venues to thrive and for communities to come together.

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It’s not only an essential offering for venues to ensure their business continues to thrive, but also for artists to make those crucial first steps in the industry, and will help support a thriving community for live entertainment.

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The way technology is used is shaping how the country discovers the next major musicians within their local venues.

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So next time you hear live music in a venue, you might just be witnessing the start of something extraordinary. And if you’re a venue operator or artist ready to join the movement, there’s no better time to book gigs and get gigs with GigPig. 

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https://www.gigpig.uk/news/discovering-the-next-major-musicians-within-your-local-venue